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Worldwide Shipping Complimentary UK Shipping All Duties and Taxes included in every order Be Part of Something Exceptional — From the Beginning Crafted in London. Worn Worldwide 10% off your first order Free shipping all orders over £300
Worldwide Shipping Complimentary UK Shipping All Duties and Taxes included in every order Be Part of Something Exceptional — From the Beginning Crafted in London. Worn Worldwide 10% off your first order Free shipping all orders over £300
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11 Aug
Blog

What Quiet Luxury Really Looks Like (And Why It Starts With a T-Shirt

Posted by author-avatar smeet
11 August 2025
In a fashion landscape increasingly dominated by bold branding and transient trends, quiet luxury of...
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18 Jul
Blog

7 Reasons Every Man Should Own a Great White T-Shirt

Posted by author-avatar smeet
18 July 2025
Ask any discerning gentleman about his wardrobe essentials, and one garment invariably rises to the ...
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18 Jul
Blog

Can You Wear a T-Shirt to Work? The Modern Professional’s Guide

Posted by author-avatar smeet
18 July 2025
The days of boring corporate dress codes are rapidly fading, ushering in a new era of professional s...
Continue reading
18 Jul
Blog

What Quiet Luxury Really Looks Like (And Why It Starts With a T-Shirt

Posted by author-avatar smeet
18 July 2025
In a fashion landscape increasingly dominated by bold branding and transient trends, quiet luxury of...
Continue reading
16 Jul
Blog

Capsule Wardrobe Starting with the Perfect White Tee

Posted by author-avatar smeet
16 July 2025
Have you ever stood before a wardrobe bursting at the seams, yet felt you had nothing to wear? You'r...
Continue reading
16 Jul
Blog

Shirt vs. T-Shirt: What’s Right for You

Posted by author-avatar smeet
16 July 2025
Standing before your wardrobe each morning, do you ever pause, caught between the crisp formality of...
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Men Look So Good in Plain White T-Shirts
15 Jul
Blog

Why Do Men Look So Good in Plain White T-Shirts?

Posted by author-avatar smeet
15 July 2025
There's something undeniably captivating about a man wearing a perfectly fitted plain white T-shirt....
Continue reading
What to Wear to Dîner en Blanc, All-White Parties & Summer Soirées
11 Jul
Blog

What to Wear to Dîner en Blanc, All-White Parties & Summer Soirées

Posted by author-avatar smeet
11 July 2025
Imagine thousands of guests impeccably dressed in white, dining under the stars at a secret location...
Continue reading
Crew-Neck Series

Complete Fashion Guide: Choosing Between Black and White T-Shirts

Posted by author-avatar smeet
23 June 2025
Choosing between a black or white T-shirt is often more than a simple style preference—it’s about de...
Continue reading
Crew-Neck Series

A Guide to Styling Men’s T-Shirts for Any Occasion

Posted by author-avatar smeet
23 June 2025
A men's T-shirt is perhaps one of the most versatile items in any wardrobe, capable of adapting effo...
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REINVENTING T-SHIRTS

The Home of Distinctive Luxury, Impeccable Artistry, and Timeless Elegance. At W.Rubens, we transform luxury men’s T-shirts into modern wardrobe essentials. Inspired by global culture, heritage sportswear, and classic British tailoring, each shirt is expertly handcrafted in London—earning the distinction of being called a ‘Rubens’.

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- MADE IN ENGLAND -

Copyright 2026 | W. RUBENS LTD.

V-Neck

Lapel Insert

Crew Neck

Bib

  • White T-Shirt
  • V-Neck
  • Striped Panel
  • Stitching Detail
  • Shawl Neck
  • Panelled Shapes
  • WHITE T-SHIRT
  • V-Necks
  • Lapels
  • Bibs
  • Striped Panel
  • Crew Neck
  • NECK TIE
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Fresh White
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Style No: 0004 | Panelled Bib Cotton T-Shirt

£195.00
Select options This product has multiple variants. The options may be chosen on the product page
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Fresh White
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Clear

Style No: 0002 | Lapel Insert Cotton T-Shirt

£195.00
Select options This product has multiple variants. The options may be chosen on the product page
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Fresh White
XS
S
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Style No: 0003 | Double Lapel Cotton T-Shirt

£195.00
Select options This product has multiple variants. The options may be chosen on the product page
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Fresh White
Stone Black
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Style No: 0001 | Asymmetric Lapel Bib Cotton T-Shirt

£195.00
Select options This product has multiple variants. The options may be chosen on the product page
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Fresh White
XS
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M
L
XL
Clear

Style No: 0005 | Double Lapel Bib Cotton T-Shirt

£195.00
Select options This product has multiple variants. The options may be chosen on the product page
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Fresh White
XS
S
M
L
XL
Clear

Style No: 0006 | Panelled Cotton T-Shirt

£195.00
Select options This product has multiple variants. The options may be chosen on the product page
    CATEGORIES
    • WHITE T-SHIRT
    • V-Necks
    • Lapels
    • Bibs
    • Striped Panel
    • Crew Neck
    • NECK TIE
    Quick view
    Add to wishlist
    Fresh White
    XS
    S
    M
    L
    XL
    Clear

    Style No: 0004 | Panelled Bib Cotton T-Shirt

    £195.00
    Select options This product has multiple variants. The options may be chosen on the product page
    Quick view
    Add to wishlist
    Fresh White
    XS
    S
    M
    L
    XL
    Clear

    Style No: 0002 | Lapel Insert Cotton T-Shirt

    £195.00
    Select options This product has multiple variants. The options may be chosen on the product page
    Quick view
    Add to wishlist
    Fresh White
    XS
    S
    M
    L
    XL
    Clear

    Style No: 0003 | Double Lapel Cotton T-Shirt

    £195.00
    Select options This product has multiple variants. The options may be chosen on the product page
    Quick view
    Add to wishlist
    Fresh White
    Stone Black
    XS
    S
    M
    L
    XL
    Clear

    Style No: 0001 | Asymmetric Lapel Bib Cotton T-Shirt

    £195.00
    Select options This product has multiple variants. The options may be chosen on the product page
    Quick view
    Add to wishlist
    Fresh White
    XS
    S
    M
    L
    XL
    Clear

    Style No: 0005 | Double Lapel Bib Cotton T-Shirt

    £195.00
    Select options This product has multiple variants. The options may be chosen on the product page
    Quick view
    Add to wishlist
    Fresh White
    XS
    S
    M
    L
    XL
    Clear

    Style No: 0006 | Panelled Cotton T-Shirt

    £195.00
    Select options This product has multiple variants. The options may be chosen on the product page
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      Size Guide Icon Size Guide

      Size Guide

      XS S M L XL
      How to measure chest, waist and hips

      How To Measure

      • Chest
        Position the tape around the fullest part of the chest, under the arms. Keep the tape level and comfortably snug.
      • Waist
        Place the tape around the natural waistline at its narrowest point. Ensure a comfortable fit without tightening.
      • Hips
        Measure around the fullest part of the hips while keeping the tape straight and level.
      Still unsure, contact us
      Model wearing size M

      Model Measurement

      • Chest: 39IN/99CM
      • Height: 6FT/183CM
      • Model wears a size 'M'

      Size & Fit

      • Fits true to size, so select your regular size.
      • This T-shirt is designed for a slim fit.
      • Silky soft cotton for a comfortable fit.

      Size Guide

      XSSMLXL
      Model wearing size M

      Model Measurement

      • Chest: 39IN/99CM
      • Height: 6FT/183CM
      • Model wears a size 'M'

      Size & Fit

      • Fits true to size, so select your regular size.
      • This T-shirt is designed for a slim fit.
      • Silky soft cotton for a comfortable fit.