Style No: 0003 | Double Lapel Cotton T-Shirt
£195.00
(Includes all duties & taxes — no additional charges on delivery)
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BCI Supima Cotton
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Worldwide Shipping
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Limited Edition
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Made in London
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Easy Returns
- 94% Supima Cotton, 6% Polyamide
- BCI Cotton from Italy.
- Made in England.
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Hand wash with other whites.
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Dry clean.
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Avoid tumble drying and air dry.
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Use a cool iron.
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Do Air Dry.
- Domestic (within UK) : Free
(Delivery in 1-2 days via Royal Mail) - International (outside UK) : £20
(Delivery in 3-5 days via DHL Express)
- Shipping Worldwide
- Free Shipping for orders over £300.00.
- Shipped in one of our two eco-friendly packaging options; SIGNATURE and ECO packaging.
W.Rubens Cotton Story
Supima Cotton Fields – USA
It begins with the world’s finest cotton. Our Supima fibres are sustainably grown in the USA — representing just 1% of global cotton production. Its extra-long staple fibres deliver exceptional strength, softness, and lasting quality.
Italian Mills – Busto Arsizio, Italy
The raw cotton travels to Italy’s heritage mills, where it is spun and woven into the signature fabrics used in every W.Rubens shirt. Here, centuries of textile expertise meet modern precision and responsible production.
London Atelier – Bounds Green, England
The fabric arrives in our North London atelier, where each shirt is cut, stitched, and finished by skilled artisans. Drawing on British tailoring techniques, we elevate the everyday T-shirt into something considered and refined.
Quality & Finishing – London, England
Every seam is inspected and every detail perfected. Shirts are pressed, folded, and prepared with care before leaving the atelier.
To Your Wardrobe – Worldwide
From London to your wardrobe, each W.Rubens shirt carries a story of origin, craft, and intention — a piece designed to endure. Shipped elegantly via Dhl Express or Royal Mail.
Hand-Tailored using traditional British tailoring techniques to make Rubens, Yours.
Supima cotton for
supreme comfort.
Long-lasting
fabric retention
Seamless stitch for
ease in mobility
CUSTOMER REVIEWS
“How I can wear it anywhere and anyway I want and immediately have an elevated style.”
“Good quality, it fits great and stands out.”
“Elegance with a twist.”
WE ARE RUBENS
Enjoyed
Countries
Customers who
love their Rubens
AS SEEN IN
What our customers are saying
Trusted by hundreds,
loved around the world.
MEET THE COMMUNITY
See how Rubens is worn around the world.
Style No: 0002 | Lapel Insert Cotton T-Shirt
£195.00
Style No: 0045 | Inverted Lapel Cotton T-Shirt
£195.00
Style No: 0068 | Lapel Appliqué Cotton T-Shirt
£195.00
Style No: 0003 | Double Lapel Cotton T-Shirt
£195.00
MADE IN LONDON
Crafted in our North London atelier, where British tailoring heritage meets contemporary design.
THE FINEST COTTON
BCI-certified Supima — exceptionally soft, strong, and made to last.
MADE TO ENDURE
A W.Rubens shirt is designed to live with you — season after season.
TAILORING IN COTTON
Lapels, bibs, and seams reimagined — everyday essentials defined by refined detailing.
QUIET LUXURY
Understated, considered, and distinctive — style that never needs to shout.
LIMITED EDITIONS
Small-batch production ensures exclusivity — never mass-produced, always intentional.
COMMUNITY DRIVEN
From clients to artisans, every W.Rubens piece is part of a shared story of craft and connection.
SUSTAINABILITY BY DESIGN
Responsible production, considered materials, and a commitment to fewer, better garments.
